If you’re writing a lot of content on your WordPress site, you will need an easy way to plan your posts.
An Editorial Calendar provides a single screen where you can see all the content you’re going to publish. Ideally, the Editorial Calendar will help keep you organized in a busy schedule.
Think of an Editorial Calendar as a timetable for your content.
If you’re a WordPress user, there are several Editorial Calendars that integrate directly into WordPress. These calendars will show your planned WordPress posts and allow you to schedule new content.
Option #1. PublishPress
PublishPress is probably the best editorial calendar available for WordPress today. It’s a fork of the popular, but old, Edit Flow. Whereas Edit Flow has had only minor updates over the last few years, development on PublishPress is moving quickly.
When you install PublishPress, you’re immediately redirected to the main calendar, with all your content visible. This screen gives you an instant over of the next 5 weeks of upcoming content on your site.
Using this calendar view, you can drag-and-drop the content from one date to another. You can also create content directly from this view. Click on any date and you’ll see this pop-up.
What sets PublishPress apart is the clean design of the calendar, plus all the extra features that are available. PublishPress has a whole suite of extra feature for content creators. You can get a printable overview of all your content, get notifications for content changes, create pre-publishing checklists, and much more.
Matt Medeiros from the MattReport podcast has this review of PublishPress:
Option #2. Editorial Calendar
Editorial Calendar works in a similar way to PublishPress. It is more popular, but, I’ve put it lower down this because it’s design is signifcantly more clunky. Perhaps the only feature where Editorial Calendar improves over Edit Flow is that you can scroll back-and-forwards in the calendar with your mouse.
Editorial Calendar is also limited in that you can only show posts in the calendar, where as PublishPress allows you to show any content type.
Option #3. CoSchedule
CoSchedule is a SaaS product that costs from $30 to $1,600 per month or more.
From using CoSchedule in the past, I know it’s a solid product, but the WordPress plugin didn’t offer a good experience. First, I wasn’t able to see or use the plugin without creating an account. Then I saw this big error message that told me to use Chrome. I was using Chrome.
I did have more success by taking the account I’d created and going to the main CoSchedule site. The big selling point for CoSchedule over the alternatives listed here is the social media integration. You can plan your posts, plus also plan your social media campaigns for those posts. Coschedule offers social features that are similar to other SaaS products such as Buffer and HootSuite.
If you have the money to spend and need those extra social features, CoSchedule is pretty good option. But their WordPress integration has bugs to fix.